Health Happens Here – Genesee County & Flint is a social marketing campaign that aims to improve health by bringing awareness to residents of all communities in Genesee County and Flint regarding the following:
1. How social determinants of health in one’s community can impact their health and well-being.
2. What resources are available for residents to take advantage of in their neighborhood or community.
3. How they can take action to improve social determinants (where we live, learn, work and play) of health in their respective neighborhood or community.
Health Happens Here – Genesee County & Flint is based on a best practices model previously implemented through the California Endowment which informs residents of differences in average life expectancy in various local zip codes as one tool to engage residents in action. Community-based marketing provides powerful messaging to raise awareness of the social determinants (where we live, learn, work and play) of health and the resources available to improve health in the community.
The Health Happens Here program supports local residents in improving health behaviors by encouraging participation in existing health-related resources, programs, events, and other activities that support individual and community well-being.
ACTIVITIES & RESOURCES OFFERED BY HEALTH HAPPENS HERE
- As an online resource, www.h3genesee.org, is linked to a community calendar to include health and community-related activities, and includes a link to the “Health Happens Here Genesee County & Flint” Facebook page.
- The website also contains information on how residents can take action to improve health in their community (for example, an “Advocacy & Action” document is available to specifically outline ways that residents can contact legislators on health-related issues).
- Fact Sheets for all communities/zip codes in Genesee County & Flint are offered as resources to residents, highlighting health-related statistics as well as resources related to each specific community where residents live, learn, work, and play.